Swiss Label
News
Ruedi Lustenberger becomes Honorary President of Swiss Label
The 107th General Meeting was a milestone in the history of Swiss Label: Ruedi Lustenberger welcomed the numerous members in attendance at the Hotel National in Berne for the last time in his capacity as President. After 14 years at the helm of the brand protection organisation, he then handed over the reins to his successor, Sylvia Flückiger-Bäni. Under his leadership, the brand protection organisation has grown from 400 to around 1,100 members today. His dedication was always palpable, and he passed on his enthusiasm for Swiss Label to many people. All of this is reason enough to appoint Ruedi Lustenberger, who was born in Entlebuch, as Honorary President. He will therefore continue to be present at Swiss Label events in the future.
“Swiss products are in demand” – Ruedi Lustenberger reports on his time as President in an article published in the Schweizerische Gewerbezeitung sgz.
New President of the Executive Board
At the 2024 Annual General Meeting on 17 July 2024, the presidency of the Executive Board passed from Ruedi Lustenberger into the hands of previous Vice-President Sylvia Flückiger-Bäni. Sylvia Flückiger-Bäni was elected to the Swiss Label Board in 2011. Her commitment to the organisation and her identification with our values and goals are undisputed.
Two new faces on the Board
Sylvia Flückiger-Bäni’s nomination as President of the Executive Board and the departure of Rocco Cattaneo left two vacancies on the Board. These positions were successfully filled at the 2024 A-nual General Meeting.
Diana Gutjahr, SVP National Councillor and entrepreneur, will replace Sylvia Flückiger-Bäni. Jürg Rothenbühler, a member of the Grand Council of the Canton of Bern and entrepreneur, was unanimously elected by those attending the Annual General Meeting to succeed Rocco Cattaneo. Both new members can offer a great deal of experience and a high level of commitment, which makes them ideal representatives of Swiss Label. They have an extensive network within the corporate world as well as in political circles. As suc-cessful entrepreneurs, they both have a strong entrepreneurial spirit. This will enable them to un-derstand the needs and challenges of our member companies and to work with their colleagues on the Board and at our head office to successfully drive forward our organisation.
Renaissance du coucou en mode fun
Martino D'Esposito and Alexandre Gaillard, two childhood friends who now teach at the famous Ecal in Renens, are creatively reinventing cuckoo clocks. Together, they have given wings to around 15,000 clock birds over the past 10 years.
To the exciting member portrait, published in the Journal des arts et métiers jam (only available in French).
Find out more about Swiss Koo: Company website
Innovation that drives progress
CreaTor AG is successfully making its way in the industry with a great deal of expertise, unique creativity and flexibility. From simple garage doors to nuclear bomb-proof bunker doors – the SME from Uetendorf has a customised solution for everything. The door specialist guarantees uncompromising quality as a core value thanks to the Armbrust label.
To the exciting member portrait, published in the Schweizerische Gewerbezeitung sgz (only available in German).
Find out more about CreaTor AG: To the company website
Book presentation
Ruedi Lustenberger likes people and loves his hometown of Romoos in the Bramboden area. In his first book, “De Reinek und de Schryber”, the President of Swiss Label paints a portrait of 66 original personalities from the beautiful Napf region.
“De Reinek und de Schryber”, ISBN978-906832-34-0 can be obtained from Entlebucher Medienhaus, 6170 Schüpfheim – go to the shop. The book is only available in German.
Il libro è disponibile solo in tedesco.
New managing Director
Mirjam Voser, long-time Chief Financial Officer of Swiss Label, will take over the sceptre from Mikael Huber on 1 July 2023. The finances and management of the company will then be in the same hands.
Congratulations to our new honorary members
Honorary members were elected at the General Meeting for the first time in the history of Swiss Label. Honorary membership is awarded to people who have rendered outstanding services to our association. We would like to pass on our warmest congratulations to our first three honorary members!
Sigrid Sutter: former Vice-President and Quality Assurance Manager
Ruedi Horber: former Managing Director
Urs Wyler: former Head of Finance
To the photo gallery: Link
Review of the 2023 General Meeting
The 106th General Meeting of Swiss Label is already over for another year. Interesting discussions with our participating member companies represented the highlight of the occasion, as is the case every year.
Read more in the Schweizerische Gewerbezeitung sgz: Link
Review of the event with the Swiss crossbow association EASV
A joint event organised by Swiss Label and the Swiss crossbow association EASV took place in Steinhausen in the canton of Zug on 26 May 2023. After a delicious aperitif, members enjoyed a demonstration by the national squad and were then able to try their hand with the high-precision sports equipment themselves.
The event with William Tell’s “weapon” was a resounding success.
To the photo gallery: Link
Swiss Label is new shingle sponsor of HG Balzenwil
What the shingle is for the nous, the crossbow is for the arrow. United by quality, a sense of tradition and down-to-earthness, we are pleased to announce that Swiss Label will be the official shingle sponsor of the Hornussergesellschaft Balzenwil this year.
In addition to the Swiss Crossbow Association, Swiss Label is thus supporting another sport that is unique to Switzerland. In the future, the Swiss Label logo will adorn around forty pieces of the club's playing equipment. We hope that the label with the crossbow will bring luck to the team and wish the Hornussergesellschaft Balzenwil a successful season!
For more information check out the website: www.hgbalzenwil.ch
In addition to the Swiss Crossbow Association, Swiss Label is thus supporting another sport that is unique to Switzerland. In the future, the Swiss Label logo will adorn around forty pieces of the club's playing equipment. We hope that the label with the crossbow will bring luck to the team and wish the Hornussergesellschaft Balzenwil a successful season!
For more information check out the website: www.hgbalzenwil.ch
Cooperation with Swissmade.solutions
It is a fact that Swiss quality is very popular both at home and abroad. This year, Swiss Label is entering into a cooperation with Swissmade.solutions so that our members and, above all, the high-quality products or services can also be strengthened abroad.
The online platform Swissmade.direct was created by Swissmade.solutions and is an independent Swiss marketing and export platform where companies can offer their products for sale.
Exclusively for Swiss Label, Swissmade.direct has opened a separate category of the highest Swiss quality on its platform. Here, only Swiss Label members may offer their products and services for sale abroad. Swissmade.direct takes care of the marketing of the products and the shipping. Offering products or services on the website is also free of charge.
True to the motto "One for all - All for one", Swissmade.direct thus promotes the distribution of high-quality products, which generates important added value not only for Swiss Label but also for our members. We are pleased to offer you such an opportunity to make your product or service better known abroad.
Click here for the website : https://swissmade.direct/swiss-label/
The online platform Swissmade.direct was created by Swissmade.solutions and is an independent Swiss marketing and export platform where companies can offer their products for sale.
Exclusively for Swiss Label, Swissmade.direct has opened a separate category of the highest Swiss quality on its platform. Here, only Swiss Label members may offer their products and services for sale abroad. Swissmade.direct takes care of the marketing of the products and the shipping. Offering products or services on the website is also free of charge.
True to the motto "One for all - All for one", Swissmade.direct thus promotes the distribution of high-quality products, which generates important added value not only for Swiss Label but also for our members. We are pleased to offer you such an opportunity to make your product or service better known abroad.
Click here for the website : https://swissmade.direct/swiss-label/
Cooperation with ZT Fachmessen AG
Swiss Label is pleased to announce that we are entering into a cooperation with ZT Fachmessen AG for 2022. Every year, our cooperation partner organises four trade fairs on the topics of building, living and modernisation. Our members can present their products and services at the fairs at special rates.
Official sponsor of the crossbow
Swiss Label is the official sponsor of the Swiss Federal Crossbow Shooting Association. We are supporting a sport steeped in history and tradition – what better way to represent our brand!
Swiss Label promotes PluSport
We are pleased to announce that Swiss Label is an official sponsor of PluSport in 2021. PluSport is a specialist institute for sports for the disabled in Switzerland.
As an umbrella organisation, PluSport promotes sport among people with disabilities, from grassroots to elite level, with the aim of integration and inclusion. Thank you for letting us make a difference.
